“Specifically, Facebook is now trying to cram so much “sharing” through a single service that it is overwhelming many of its core users. Meanwhile, companies like Snapchat, WhatsApp, WeChat, Line, Twitter, and Instagram (which Facebook owns), are now cleaving off types of user-sharing that Facebook would like to have owned.”
“In August, Facebook revealed that “every time someone visits News Feed there are on average 1,500 potential stories from friends, people they follow and Pages for them to see, and most people don’t have enough time to see them all. These stories include everything from wedding photos posted by a best friend, to an acquaintance checking in to a restaurant.”
Let’s say the average Facebook user is awake for 17 hours a day. To consume all that stuff, they would take in 88 new items per hour, or 1.5 things per minute. That’s just not possible. ”
“Facebook started off as a place to keep track of what your friends are up to, but because there’s so much stuff flowing through the News Feed, you could easily miss what your friends are doing. He points out that today, you could post that you’re getting married, but only half of your friends might see that posting because of the News Feeds’ algorithms. ”
Predicted future of Facebook:
Facebook isn’t going anywhere. It’s going to remain a permanent force in our lives. And with mobile growing, Evans says Facebook will still be a winner. He just doesn’t think it will be the only winner in the social mobile world, unlike in the desktop where it has a monopoly in social.
That said, Evans cautions, “There’s a bear case for Facebook: It turns into Yahoo. Billions of people use the product, but no one really thinks about it.”